{"id":951,"date":"2019-01-26T16:30:59","date_gmt":"2019-01-26T15:30:59","guid":{"rendered":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/?p=951"},"modified":"2019-03-23T16:42:23","modified_gmt":"2019-03-23T15:42:23","slug":"revue-de-presse-du-27-01-19","status":"publish","type":"post","link":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/2019\/01\/26\/revue-de-presse-du-27-01-19\/","title":{"rendered":"Revue de presse du 27\/01\/19"},"content":{"rendered":"<p style=\"text-align: center\">Quelques articles int\u00e9ressants obtenus gr\u00e2ce \u00e0 l&rsquo;outil <a href=\"https:\/\/www.scoop.it\/\">Scoop it ! :<\/a><\/p>\n<p style=\"text-align: center\">Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse<\/p>\n<p>&nbsp;<\/p>\n<table width=\"628\">\n<tbody>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_952\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ledevoir.com\/societe\/546293\/comprendre-les-consommateurs-sans-intrusion-dans-leur-vie-privee?_scpsug=crawled,6506635,fr_f7cff9a38b264b63dbb7101bba305f65f0424b700fefb594f97c41f4266a0761#_scpsug=crawled,6506635,fr_f7cff9a38b264b63dbb7101bba305f65f0424b700fefb594f97c41f4266a0761\" target=\"_blank\" rel=\"https:\/\/www.ledevoir.com\/societe\/546293\/comprendre-les-consommateurs-sans-intrusion-dans-leur-vie-privee?_scpsug=crawled,6506635,fr_f7cff9a38b264b63dbb7101bba305f65f0424b700fefb594f97c41f4266a0761#_scpsug=crawled,6506635,fr_f7cff9a38b264b63dbb7101bba305f65f0424b700fefb594f97c41f4266a0761 noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-952\" class=\"wp-image-952 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo_ledevoir-150x150.png\" alt=\"\" width=\"150\" height=\"150\"><\/a><p id=\"caption-attachment-952\" class=\"wp-caption-text\">Entre exploitation des donn\u00e9es et d\u00e9fense de la vie priv\u00e9e, un centre commercial essaye de d\u00e9fendre sa strat\u00e9gie<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_953\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.actionco.fr\/Thematique\/management-1214\/Breves\/Les-commerciaux-sont-ils-mal-formes-336736.htmhttp:\/\/\" target=\"_blank\" rel=\"https:\/\/www.actionco.fr\/thematique\/management-1214\/breves\/les-commerciaux-sont-ils-mal-formes-336736.htm noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-953\" class=\"wp-image-953 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco-150x150.jpg 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco.jpg 225w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-953\" class=\"wp-caption-text\">Des commerciaux en d\u00e9ficit de formation continue ?<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_954\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.blogdumoderateur.com\/google-my-business-une-nouvelle-fonctionnalite-pour-les-petites-entreprises\/\" target=\"_blank\" rel=\"https:\/\/www.blogdumoderateur.com\/google-my-business-une-nouvelle-fonctionnalite-pour-les-petites-entreprises\/ noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-954\" class=\"wp-image-954 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/bdm-150x100.png\" alt=\"\" width=\"150\" height=\"100\"><\/a><p id=\"caption-attachment-954\" class=\"wp-caption-text\">Pr\u00e9parez vos \u00e9l\u00e8ves \u00e0 la r\u00e9volution digitale. Faites leur essayer Google My Business&#8230;<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_955\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/france3-regions.francetvinfo.fr\/normandie\/orne\/attention-arnaque-ils-verifient-travaux-amelioration-energetique-credits-impot-1613207.html\" target=\"_blank\" rel=\"https:\/\/france3-regions.francetvinfo.fr\/normandie\/orne\/attention-arnaque-ils-verifient-travaux-amelioration-energetique-credits-impot-1613207.html noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-955\" class=\"wp-image-955 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo-france-3-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo-france-3-150x150.jpg 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo-france-3-300x300.jpg 300w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo-france-3-768x768.jpg 768w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/logo-france-3.jpg 900w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-955\" class=\"wp-caption-text\">Sensibilisez vos futurs commerciaux \u00e0 la notion d&rsquo;\u00e9thique avec le contre exemple de France 3.<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_956\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.webmarketing-com.com\/2019\/01\/20\/88165-dashboards-twitter-google-chrome-benchmark-marketing-digital-2019-lu-sur-la-blogosphere\" target=\"_blank\" rel=\"https:\/\/www.webmarketing-com.com\/2019\/01\/20\/88165-dashboards-twitter-google-chrome-benchmark-marketing-digital-2019-lu-sur-la-blogosphere noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-956\" class=\"wp-image-956 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/01-logo-classique-150x150.png\" alt=\"\" width=\"150\" height=\"150\"><\/a><p id=\"caption-attachment-956\" class=\"wp-caption-text\">Un pleine page de liens vers les innovations digitales li\u00e9es au marketing de 2019.<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_825\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.olivierdauvers.fr\/2019\/01\/24\/nouveau-les-10-magasins-inspirants-edition-2019-en-libre-telechargement\/\" target=\"_blank\" rel=\"https:\/\/www.olivierdauvers.fr\/2019\/01\/24\/nouveau-les-10-magasins-inspirants-edition-2019-en-libre-telechargement\/ noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-825\" class=\"wp-image-825 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/le-web-grande-conso-150x150.png\" alt=\"\" width=\"150\" height=\"150\"><\/a><p id=\"caption-attachment-825\" class=\"wp-caption-text\">Vous aimeriez d\u00e9couvrir les magasins les plus inspirants de 2018 selon Olivier DAUVERS ? \u00c9crivez lui un petit mail&#8230;<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_957\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.lafranceagricole.fr\/actualites\/gestion-et-droit\/restructuration-la-grande-distribution-cherche-son-salut-1,6,339399228.html\" rel=\"http:\/\/www.lafranceagricole.fr\/actualites\/gestion-et-droit\/restructuration-la-grande-distribution-cherche-son-salut-1,6,339399228.html\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-957\" class=\"wp-image-957 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/franceagricole-150x150.jpeg\" alt=\"\" width=\"150\" height=\"150\"><\/a><p id=\"caption-attachment-957\" class=\"wp-caption-text\">Les habitudes de consommation \u00e9voluent, la grande distribution cherche \u00e0 s&rsquo;y adapter&#8230;<\/p><\/div><\/td>\n<td>\n<div id=\"attachment_958\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ludosln.net\/pourquoi-le-commercial-ne-veut-plus-entendre-parler-de-marketing\/\" target=\"_blank\" rel=\"https:\/\/www.ludosln.net\/pourquoi-le-commercial-ne-veut-plus-entendre-parler-de-marketing\/ noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-958\" class=\"wp-image-958 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/sln-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/sln-150x150.jpg 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/sln.jpg 225w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-958\" class=\"wp-caption-text\">Le marketing serait devenu l&rsquo;ennemi des commerciaux. Comment y rem\u00e9dier ?<\/p><\/div>\n<p style=\"text-align: center\">\n<\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_941\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ecommercemag.fr\/Thematique\/retail-1220\/Breves\/Ikea-inaugura-son-premier-magasin-parisien-Madeleine-mai-2019-336696.htm\" target=\"_blank\" rel=\"https:\/\/www.ecommercemag.fr\/thematique\/retail-1220\/breves\/ikea-inaugura-son-premier-magasin-parisien-madeleine-mai-2019-336696.htm noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-941\" class=\"wp-image-941 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/ecommercemag-logo-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\"><\/a><p id=\"caption-attachment-941\" class=\"wp-caption-text\">Quand IKEA, roi de l\u2019innovation dans le retail, envisage de conqu\u00e9rir les centre-ville.<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>BONUS Une vid\u00e9o et un extrait audio pour nourrir vos s\u00e9ances avec l&rsquo;actualit\u00e9 du commerce et de la vente :<\/p>\n<table width=\"627\">\n<tbody>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_959\" style=\"width: 231px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.youtube.com\/watch?v=vLK3ECudVtchttp:\/\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-959\" class=\"wp-image-959\" title=\"https:\/\/www.youtube.com\/watch?v=vLK3ECudVtc\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/2019-01-26-16_22_21-5-Cest-quoi-la-vente-directe-_-YouTube.png\" alt=\"\" width=\"221\" height=\"151\"><\/a><p id=\"caption-attachment-959\" class=\"wp-caption-text\">Mais au fait, c&rsquo;est quoi la vente directe ?<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_960\" style=\"width: 174px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/vimeo.com\/118711168\" target=\"_blank\" rel=\"https:\/\/vimeo.com\/118711168 noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-960\" class=\"wp-image-960\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/2019-01-26-16_25_41-La-cabine-interactive-par-QUANTIM.-on-Vimeo-150x150.png\" alt=\"\" width=\"164\" height=\"164\"><\/a><p id=\"caption-attachment-960\" class=\"wp-caption-text\">Une cabine d&rsquo;essayage interactive. Captivant ! (\u00e0 condition de supporter la qualit\u00e9 de l&rsquo;enregistrement audio&#8230;)<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Quelques articles int\u00e9ressants obtenus gr\u00e2ce \u00e0 l&rsquo;outil Scoop it ! : Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse &nbsp; BONUS Une vid\u00e9o et un extrait audio pour nourrir vos s\u00e9ances avec l&rsquo;actualit\u00e9 du commerce et de la vente :<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-951","post","type-post","status-publish","format-standard","hentry","category-revue-de-presse"],"_links":{"self":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/comments?post=951"}],"version-history":[{"count":3,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/951\/revisions"}],"predecessor-version":[{"id":1044,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/951\/revisions\/1044"}],"wp:attachment":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/media?parent=951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/categories?post=951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/tags?post=951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}