{"id":2660,"date":"2021-12-11T18:40:20","date_gmt":"2021-12-11T17:40:20","guid":{"rendered":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/?p=2660"},"modified":"2021-12-11T18:40:20","modified_gmt":"2021-12-11T17:40:20","slug":"la-revue-dalexia-11-12","status":"publish","type":"post","link":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/2021\/12\/11\/la-revue-dalexia-11-12\/","title":{"rendered":"La revue d&rsquo;Alexia (11\/12)"},"content":{"rendered":"<p style=\"text-align: center\">Revue de presse propos\u00e9e par Alexia Estay<\/p>\n<p style=\"text-align: center\"><strong>Merci \u00e0 elle<\/strong><\/p>\n<p style=\"text-align: center\">Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse<\/p>\n<table width=\"604\">\n<tbody>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_860\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.journaldunet.com\/ebusiness\/commerce\/1507315-le-metavers-est-il-la-reponse-finale-a-la-quete-d-omnicanalite\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-860\" class=\"wp-image-860 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/Logo-JDN-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/Logo-JDN-150x150.png 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/Logo-JDN.png 225w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-860\" class=\"wp-caption-text\">Le m\u00e9tavers est-il la r\u00e9ponse finale \u00e0 la qu\u00eate d&rsquo;omnicanalit\u00e9 ?<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_953\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.actionco.fr\/Thematique\/strategie-commerciale-1218\/Breves\/Business-surfez-reprise-367321.htm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-953\" class=\"wp-image-953 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco-150x150.jpg 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/actionco.jpg 225w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-953\" class=\"wp-caption-text\">Business : surfez sur la reprise<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_829\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lsa-conso.fr\/celio-inaugure-un-nouveau-concept-de-magasin,399166\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-829\" class=\"wp-image-829 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/LSA-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-829\" class=\"wp-caption-text\">Celio inaugure un nouveau concept de magasin<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_880\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.e-marketing.fr\/Thematique\/hub-dedie-1262\/breve\/marketing-mobile-10-tendances-a-suivre-en-2022-367436.htm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-880\" class=\"wp-image-880 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-emarket-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-880\" class=\"wp-caption-text\">Marketing Mobile : 10 tendances \u00e0 suivre en 2022<\/p><\/div><\/td>\n<td>\n<div id=\"attachment_880\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.e-marketing.fr\/Thematique\/hub-dedie-1262\/breve\/new-commerce-quelles-solutions-pour-accompagner-les-marques-sur-lensemble-du-tunnel-dachat-367435.htm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-880\" class=\"wp-image-880 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-emarket-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-880\" class=\"wp-caption-text\">New Commerce : quelles solutions pour accompagner les marques sur l\u2019ensemble du tunnel d\u2019achat ?<\/p><\/div>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_851\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.larevuedudigital.com\/e-commerce-carrefour-democratise-les-ventes-en-live-shopping-sur-sa-place-de-marche\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-851\" class=\"wp-image-851 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/logo-la-revue-du-digital-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-851\" class=\"wp-caption-text\">E-commerce : Carrefour d\u00e9mocratise les ventes en Live shopping sur sa place de march\u00e9<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td>\n<div class=\"mceTemp\"><\/div>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_829\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lsa-conso.fr\/experience-client-les-bonnes-idees-de-pharmabest-saint-denis,398301\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-829\" class=\"wp-image-829 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/LSA-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-829\" class=\"wp-caption-text\">Exp\u00e9rience client : les bonnes id\u00e9es de Pharmabest Saint-Denis<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_954\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lsa-conso.fr\/experience-client-les-bonnes-idees-de-pharmabest-saint-denis,398301\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-954\" class=\"wp-image-954 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/01\/bdm-150x100.png\" alt=\"\" width=\"150\" height=\"100\" \/><\/a><p id=\"caption-attachment-954\" class=\"wp-caption-text\">Comment am\u00e9liorer l\u2019exp\u00e9rience produit sur tous vos canaux : les bonnes pratiques d\u2019Akeneo<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_880\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.e-marketing.fr\/thematique\/hub-dedie-1262\/breve\/customer-data-platform-au-coeur-de-la-personnalisation-client-367416.htm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-880\" class=\"wp-image-880 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-emarket-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-880\" class=\"wp-caption-text\">Customer Data Platform : au coeur de la personnalisation client<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>Alexia vous propose cette semaine de d\u00e9couvrir un blog \u00ab\u00a0ressources\u00a0\u00bb tr\u00e8s riche. Pour preuve, quelques exemple concrets mis en avant par Alexia et issus de ce site :<\/p>\n<p>&nbsp;<\/p>\n<table style=\"height: 184px\" width=\"607\">\n<tbody>\n<tr>\n<td style=\"width: 191px;text-align: center\" colspan=\"3\">\n<p><div id=\"attachment_2661\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.mediapost.fr\/?sfw=pass1639243644\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2661\" class=\"wp-image-2661 size-medium\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost-300x79.png\" alt=\"\" width=\"300\" height=\"79\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost-300x79.png 300w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost.png 561w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-2661\" class=\"wp-caption-text\">Des ressources \u00e0 gogo !<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 191px;text-align: center\">\n<p><div id=\"attachment_2661\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.mediapost.fr\/wp-content\/uploads\/2021\/08\/MDP-Calendrier-Marketing-2022-20210827.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2661\" class=\"wp-image-2661 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost-150x147.png\" alt=\"\" width=\"150\" height=\"147\" \/><\/a><p id=\"caption-attachment-2661\" class=\"wp-caption-text\">Must Have : le calendrier merca 2022<\/p><\/div><\/td>\n<td style=\"width: 191px;text-align: center\">\n<p><div id=\"attachment_2661\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.mediapost.fr\/animations-commerciales-20-idees-pour-une-annee-en-fanfare\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2661\" class=\"wp-image-2661 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost-150x147.png\" alt=\"\" width=\"150\" height=\"147\" \/><\/a><p id=\"caption-attachment-2661\" class=\"wp-caption-text\">20 id\u00e9es d&rsquo;animations commerciales !<\/p><\/div><\/td>\n<td style=\"width: 191px;text-align: center\">\n<p><div id=\"attachment_2661\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.mediapost.fr\/animations-commerciales-20-idees-pour-une-annee-en-fanfare\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2661\" class=\"wp-image-2661 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2021\/12\/mediapost-150x147.png\" alt=\"\" width=\"150\" height=\"147\" \/><\/a><p id=\"caption-attachment-2661\" class=\"wp-caption-text\">Bien communiquer sur l&rsquo;animation<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Revue de presse propos\u00e9e par Alexia Estay Merci \u00e0 elle Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse &nbsp; Alexia vous propose cette semaine de d\u00e9couvrir un blog \u00ab\u00a0ressources\u00a0\u00bb tr\u00e8s riche. Pour preuve, quelques exemple concrets mis en avant par Alexia et issus de ce site : &nbsp; &nbsp;<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-2660","post","type-post","status-publish","format-standard","hentry","category-revue-de-presse"],"_links":{"self":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/2660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/comments?post=2660"}],"version-history":[{"count":1,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/2660\/revisions"}],"predecessor-version":[{"id":2663,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/2660\/revisions\/2663"}],"wp:attachment":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/media?parent=2660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/categories?post=2660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/tags?post=2660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}