{"id":1424,"date":"2019-11-30T17:10:48","date_gmt":"2019-11-30T16:10:48","guid":{"rendered":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/?p=1424"},"modified":"2019-12-12T12:55:18","modified_gmt":"2019-12-12T11:55:18","slug":"revue-de-presse-du-01-12-19","status":"publish","type":"post","link":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/2019\/11\/30\/revue-de-presse-du-01-12-19\/","title":{"rendered":"Revue de presse du 01\/12\/19"},"content":{"rendered":"<p style=\"text-align: center\">Quelques articles int\u00e9ressants obtenus gr\u00e2ce \u00e0 l&rsquo;outil <a href=\"https:\/\/www.scoop.it\/\">Scoop it ! :<\/a><\/p>\n<p style=\"text-align: center\">Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse<\/p>\n<p style=\"text-align: center\">\u200b<\/p>\n<p>\u200b<\/p>\n<table width=\"628\">\n<tbody>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_829\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lsa-conso.fr\/lsa-live-face-a-la-revolution-de-la-consommation-comment-les-acteurs-doivent-transformer-leur-modele,334281?_scpsug=crawled,7923339,fr_aadf05bf72dfa399d145cd661b02611b3a9978fda61a563e873b81360ee6d9cc#_scpsug=crawled,7923339,fr_aadf05bf72dfa399d145cd661b02611b3a9978fda61a563e873b81360ee6d9cc\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-829\" class=\"wp-image-829 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/LSA-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-829\" class=\"wp-caption-text\">Le commerce \u00e9volue, les grands acteurs s&rsquo;adaptent<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1016\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.relationclientmag.fr\/Thematique\/techno-ux-1256\/Breves\/digital-service-experience-employe-exemple-Etam-344331.htm#BKE6u6CkC7lLSgdc.97http:\/\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1016\" class=\"wp-image-1016 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005-150x117.jpg\" alt=\"\" width=\"150\" height=\"117\" \/><\/a><p id=\"caption-attachment-1016\" class=\"wp-caption-text\">Apr\u00e8s l&rsquo;exp\u00e9rience client, Etam tente l&rsquo;exp\u00e9rience employ\u00e9 !<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_825\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.olivierdauvers.fr\/2019\/11\/23\/samedi-conso-mon-carnet-retail-mais-pas-que-de-la-semaine-98\/\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-825\" class=\"wp-image-825 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/le-web-grande-conso-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-825\" class=\"wp-caption-text\">Un petit peu d&rsquo;Olivier Dauvers pour le plaisir&#8230; De la Reine des neiges aux cale\u00e7ons de no\u00ebl&#8230;<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1425\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.zdnet.fr\/blogs\/watch-it\/experience-client-l-heure-de-la-contradiction-39894457.htm\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1425\" class=\"wp-image-1425 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/zdnet_font_clair-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/zdnet_font_clair-150x150.png 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/zdnet_font_clair-300x300.png 300w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/zdnet_font_clair-768x768.png 768w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/zdnet_font_clair.png 1024w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-1425\" class=\"wp-caption-text\">L&rsquo;exp\u00e9rience client : \u00e9cart entre vouloir et pouvoir !<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<div id=\"attachment_858\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ladn.eu\/adn-business\/retail\/pourquoi-integrer-le-shop-shop-dans-sa-strategie-retail\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-858\" class=\"wp-image-858 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-adn-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-858\" class=\"wp-caption-text\">Nouveau concept pour \u00e9muler le commerce : le \u00ab\u00a0shop to shop\u00a0\u00bb<\/p><\/div>\n<div style=\"text-align: center\"><\/div>\n<\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1426\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/reporterre.net\/Black-Friday-le-e-commerce-est-un-desastre-ecologique\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1426\" class=\"wp-image-1426 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/Logo_reporterre-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-1426\" class=\"wp-caption-text\">Black Friday : le c\u00f4t\u00e9 obscur d&rsquo;une journ\u00e9e consum\u00e9riste<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1427\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.e-works.fr\/blog\/5-astuces-former-gratuitement-marketing-digital\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1427\" class=\"wp-image-1427 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/logo-social-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/logo-social-150x150.png 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/logo-social.png 200w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-1427\" class=\"wp-caption-text\">Former vous gratuitement au marketing digital<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<div id=\"attachment_1428\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ecommerce-nation.fr\/decouvrez-top-100-ecommerce-france-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1428\" class=\"wp-image-1428 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/Logo-ECN-Blanco-1-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-1428\" class=\"wp-caption-text\">Le point sur le e-commerce en France en cette fin d&rsquo;ann\u00e9e<\/p><\/div>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_861\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lemonde.fr\/idees\/article\/2019\/11\/25\/black-friday-le-principe-du-pollueur-payeur-doit-aussi-s-appliquer-au-e-commerce_6020396_3232.html?_scpsug=crawled,7923339,fr_2c1e5d51629110a566d3ebe6d0f5ebc2ac7463033e500bebab9db0856b014b13#_scpsug=crawled,7923339,fr_2c1e5d51629110a566d3ebe6d0f5ebc2ac7463033e500bebab9db0856b014b13\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-861\" class=\"wp-image-861 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-Le-Monde-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-861\" class=\"wp-caption-text\">Faut-il taxer le e-commerce en proportion de son impact environnemental ?<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\">2 vid\u00e9os et une explication audio<\/p>\n<p>&nbsp;<\/p>\n<table style=\"height: 91px\" width=\"629\">\n<tbody>\n<tr>\n<td style=\"width: 198.333px;text-align: center\">\n<p><div id=\"attachment_1439\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1439\" class=\"wp-image-1439\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/001-300x168.png\" alt=\"\" width=\"150\" height=\"84\" \/><p id=\"caption-attachment-1439\" class=\"wp-caption-text\">Exemple de phygital chez un vendeur de literie bio<\/p><\/div><\/td>\n<td style=\"width: 198.333px;text-align: center\">\n<p><div id=\"attachment_1440\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.youtube.com\/watch?v=BzOFOtXq6uU\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1440\" class=\"wp-image-1440\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/002.png\" alt=\"\" width=\"150\" height=\"83\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/002.png 1024w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/002-300x166.png 300w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/002-768x424.png 768w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-1440\" class=\"wp-caption-text\">Publicit\u00e9 d&rsquo;une entreprise qui cr\u00e9e des applications pour les commerces<\/p><\/div><\/td>\n<td style=\"width: 198.333px;text-align: center\">\n<p><div id=\"attachment_1441\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.youtube.com\/watch?v=BdIZIVIJr3M\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1441\" class=\"wp-image-1441\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/003-300x167.png\" alt=\"\" width=\"150\" height=\"83\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/003-300x167.png 300w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/003-768x427.png 768w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/003.png 1024w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-1441\" class=\"wp-caption-text\">Quelques notions de base sur la strat\u00e9gie Omnicanale<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Quelques articles int\u00e9ressants obtenus gr\u00e2ce \u00e0 l&rsquo;outil Scoop it ! : Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse \u200b \u200b &nbsp; 2 vid\u00e9os et une explication audio &nbsp;<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-1424","post","type-post","status-publish","format-standard","hentry","category-revue-de-presse"],"_links":{"self":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/comments?post=1424"}],"version-history":[{"count":4,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1424\/revisions"}],"predecessor-version":[{"id":1443,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1424\/revisions\/1443"}],"wp:attachment":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/media?parent=1424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/categories?post=1424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/tags?post=1424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}