{"id":1361,"date":"2019-11-07T17:22:45","date_gmt":"2019-11-07T16:22:45","guid":{"rendered":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/?p=1361"},"modified":"2019-11-23T19:54:42","modified_gmt":"2019-11-23T18:54:42","slug":"1361","status":"publish","type":"post","link":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/2019\/11\/07\/1361\/","title":{"rendered":"La revue de presse d&rsquo;Alexia (09\/11)"},"content":{"rendered":"<p>Quelques articles int\u00e9ressants d\u00e9couverts par Alexia Estay<\/p>\n<p>Merci \u00e0 elle<\/p>\n<p>Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse<\/p>\n<p>\u200b<\/p>\n<p>\u200b<\/p>\n<table width=\"654\">\n<tbody>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_810\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.e-marketing.fr\/Thematique\/etudes-1092\/Breves\/Sephora-enseigne-beaute-preferee-millenials-343856.htm#0JuGWbGOkROVwfri.97https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/Logo-E-marketing.fr_.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-810\" class=\"wp-image-810 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/Logo-E-marketing.fr_-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/Logo-E-marketing.fr_-150x150.png 150w, https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/Logo-E-marketing.fr_.png 200w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-810\" class=\"wp-caption-text\">Et l&rsquo;enseigne pr\u00e9f\u00e9r\u00e9e des Millennials est &#8230;.<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1185\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.maddyness.com\/2019\/11\/07\/conseils-marketing-digital-lancement-startup\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1185\" class=\"wp-image-1185 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/06\/0070-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-1185\" class=\"wp-caption-text\">Startup et marketing digital<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1016\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.relationclientmag.fr\/Thematique\/retail-1095\/Diaporamas\/shop-shop-france-quand-marques-invitent-entre-elles-343746\/king-jouet-magasins-family-centric-343747.htm#mg5eumXq2TGDBff1.97\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1016\" class=\"wp-image-1016 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005-150x117.jpg\" alt=\"\" width=\"150\" height=\"117\" \/><\/a><p id=\"caption-attachment-1016\" class=\"wp-caption-text\">Popup store et corner : la bou\u00e9e de sauvegarde du commerce traditionnel ?<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1041\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.quotidiendutourisme.com\/i-tourisme\/les-solutions-pour-automatiser-le-parcours-client\/190729\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1041\" class=\"wp-image-1041 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/0012-1-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-1041\" class=\"wp-caption-text\">Automatiser le parcours client ?<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_1016\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.relationclientmag.fr\/Thematique\/data-room-1252\/Breves\/quoi-ressemblera-experience-client-2030-343613.htm#GTtXuPL3785h6bsc.97https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1016\" class=\"wp-image-1016 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005-150x117.jpg\" alt=\"\" width=\"150\" height=\"117\" \/><\/a><p id=\"caption-attachment-1016\" class=\"wp-caption-text\">D\u00e9couvrez l\u2019exp\u00e9rience client de demain<\/p><\/div><\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_1233\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.strategies.fr\/actualites\/marques\/4036343W\/influence-marketing-les-5-infos-de-la-semaine-du-25-au-31-octobre.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1233\" class=\"wp-image-1233 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/06\/logo_3-150x56.png\" alt=\"\" width=\"150\" height=\"56\" \/><\/a><p id=\"caption-attachment-1233\" class=\"wp-caption-text\">Influenceurs, Agences d&rsquo;influence : 5 infos sur l\u00a0\u00bbinfluence marketing\u00a0\u00bb<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_980\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ouest-france.fr\/societe\/alimentatio\/les-nouveaux-visages-de-l-alimentation-bio-6593325\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-980\" class=\"wp-image-980 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/02\/800px-Ouest-France_logo.svg_-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-980\" class=\"wp-caption-text\">Portrait et comportement du nouveau consommateur de produits bio<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<div id=\"attachment_1362\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.aquitaineonline.com\/actualites-en-aquitaine\/bordeaux-metropole\/8358-min-bordeaux-brienn-marche-de-gros.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1362\" class=\"wp-image-1362 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/11\/logo_aol_bleu-150x100.png\" alt=\"\" width=\"150\" height=\"100\" \/><\/a><p id=\"caption-attachment-1362\" class=\"wp-caption-text\">Visite au c\u0153ur du march\u00e9 de gros de Bordeaux<\/p><\/div>\n<div class=\"mceTemp\"><\/div>\n<\/td>\n<td style=\"text-align: center\">\n<p><div id=\"attachment_829\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.lsa-conso.fr\/distribution-qui-sortira-gagnant-de-la-grande-bataille-du-bio-tribune,332301\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-829\" class=\"wp-image-829 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/LSA-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-829\" class=\"wp-caption-text\">Distribution : qui sortira gagnant de la guerre du bio ?<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_980\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.ouest-france.fr\/economie\/entreprises\/le-marketing-digital-nouvelle-vitrine-des-fetes-de-fin-d-annee-6590213\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-980\" class=\"wp-image-980 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/02\/800px-Ouest-France_logo.svg_-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-980\" class=\"wp-caption-text\">Marketing digital et f\u00eates de no\u00ebl \u00e0 quoi s&rsquo;attendre ?<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_814\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.liberation.fr\/france\/2019\/10\/31\/les-magasins-bio-qui-sont-ils-quels-sont-leurs-reseaux_1760606\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-814\" class=\"wp-image-814 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/11\/logo-liberation-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-814\" class=\"wp-caption-text\">Portrait robot des magasins bio<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_1016\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1016\" class=\"wp-image-1016 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005-150x117.jpg\" alt=\"\" width=\"150\" height=\"117\" \/><\/a><p id=\"caption-attachment-1016\" class=\"wp-caption-text\">7 id\u00e9es d\u2019exp\u00e9rience client originales<\/p><\/div><\/td>\n<\/tr>\n<tr>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_1016\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.relationclientmag.fr\/Thematique\/techno-ux-1256\/Breves\/Tribune-Fidelisation-grand-chamboulement-tout-mobile-343214.htm#xl0Qalo1udgoFlv5.97\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1016\" class=\"wp-image-1016 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/03\/005-150x117.jpg\" alt=\"\" width=\"150\" height=\"117\" \/><\/a><p id=\"caption-attachment-1016\" class=\"wp-caption-text\">Omnicanalit\u00e9 et programme de fid\u00e9lisation : tout sur le mobile !<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_882\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/comarketing-news.fr\/etude-ce-qui-fait-la-difference-en-matiere-dexperience-client\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-882\" class=\"wp-image-882 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2018\/12\/logo-poaris-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-882\" class=\"wp-caption-text\">Enjeux et d\u00e9fis de la mode du \u00ab\u00a0vrac\u00a0\u00bb<\/p><\/div><\/td>\n<td>\n<div class=\"mceTemp\" style=\"text-align: center\"><\/div>\n<p><div id=\"attachment_1184\" style=\"width: 160px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/comarketing-news.fr\/etude-ce-qui-fait-la-difference-en-matiere-dexperience-client\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1184\" class=\"wp-image-1184 size-thumbnail\" src=\"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-content\/uploads\/sites\/15\/2019\/06\/0069-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/a><p id=\"caption-attachment-1184\" class=\"wp-caption-text\">Exp\u00e9rience client : comment cr\u00e9er de la diff\u00e9rence ?<\/p><\/div><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Quelques articles int\u00e9ressants d\u00e9couverts par Alexia Estay Merci \u00e0 elle Cliquez sur le logo du m\u00e9dia proposant l&rsquo;article qui vous int\u00e9resse \u200b \u200b<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-1361","post","type-post","status-publish","format-standard","hentry","category-revue-de-presse"],"_links":{"self":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/comments?post=1361"}],"version-history":[{"count":2,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1361\/revisions"}],"predecessor-version":[{"id":1364,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/posts\/1361\/revisions\/1364"}],"wp:attachment":[{"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/media?parent=1361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/categories?post=1361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ent2d.ac-bordeaux.fr\/disciplines\/commerce-vente\/wp-json\/wp\/v2\/tags?post=1361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}